DEMODemo — illustrative partnership, not yet validated.

You already earn points every day. In Secret Santa, they turn into the right gift for whoever you drew — without spending more.
Copa das Casas · Livelo
NationalThe official scoreboard of the houses competing in the tournament — updated every round.
| Rank | Player | ELO |
|---|---|---|
| 1 | Cavaleiro Prateado | 1950 |
| 2 | Dama Sombria | 1880 |
| 3 | Torre Escarlate | 1840 |
| 4 | Bispo das Sombras | 1800 |
| 5 | Peão Audaz | 1760 |
| 6 | Rei Oculto | 1720 |
| 7 | Rainha Carmesim | 1680 |
| 8 | Sentinela de Marfim | 1640 |
From point to gift, in three acts
Earn without noticing
Everyday purchases at hundreds of partners already become points — groceries, travel, pharmacy, streaming.
Set up Secret Santa
In the app the draw is automatic and everyone builds a wishlist. You see exactly what to give your person.
Redeem the right gift
Trade points for a gift from the wishlist and deliver. Those leftover points became the perfect present.
What you can redeem
From a gift card to a trip — there’s a Secret Santa gift for every balance.
Point values are illustrative and do not represent a real partner quote.
What your loyalty brand gains
Secret Santa happens in every circle — family, friends, the class, the workplace. Your brand hosts that moment and turns idle points into redemptions, reach and recurrence.
Every group, new members
Every Secret Santa spreads on its own: the organizer invites 8 to 15 people with one link — and many aren’t in your program yet. Organic acquisition in your brand, at the peak of gifting.
Idle points become a gift
Your rewards catalog becomes the group’s gift list. Secret Santa is the perfect reason to redeem — burning down balances that were sitting still.
You see the intent
The Observatory shows, anonymously and in aggregate, the group funnel, how much of the wishlists is filled and what drives redemption. First-party gift intent, with nothing extra asked of the user.
Your brand lives inside the app
From the splash to the phone icon, the whole app wears your identity. You’re not a banner: you’re the host of the gifting ritual.

Loyalty points meet Secret Santa
The loyalty brand handles the points; O Amigo Secreto handles the draw, the wishlists, the anonymous chat and even live chess matches. Together they turn what you already earn into the gift that matters.
Ready to turn points into a gift?
Download free and create your Secret Santa in under a minute.
